An explanation of why I chose the Print brief

Upon considering the reasoning behind our decision to choose the Print brief for my project I have come to the following conclusions; I believed the prospect of the Print task was more favourable than the video task as I felt we could express our creativity and ideas in a more controlled visual manner. Filming would essentially be more difficult as our ideas had to be certain and could not be changed or manipulated to the same extent as our work could in the Print task. With the Print task we have the ability to use Photoshop and image manipulation software to create a unique and interesting layout demonstrating the codes, conventions and general aesthetic of music magazines today. Through the Print task I believe we could also portray our consideration for our demographic of audience in an effective and conventional manner through the layout, design and textual information, demonstrating each individuals' personal understanding of music magazine production.

The Print task is ideal for creating a fresh and appealing outlook on the music industry; my group and I want to create a new sub-genre of music magazine for Funky House lovers to fill the crevice in the music magazine industry today - from our research we have acknowledged that the more dominant music magazines relate mainly to the genre of rock music or bubblegum pop. Therefore there is a wide gap in the market for a new, daring and intriguing product such as ours, upholding the common ideologies and connotations associated with funky house music appealing to a youth of party goers and ravers out to have a good time! Our personal experiences and interests are able to be successfully conveyed throughout the graphology and structure of the magazine where our thoughts and opinions will obtain a certain degree of prominencey throughout the 3 diverse issues of our magazine. Funky House is a very commercially orientated genre, as is the materialistic youth of today, it is clear that Funky House appeals to the youth in middle to upper class societies therefore we are knowledgeable of our target audience, but also what is crucial for our magazine to acquire in order to expand and broaden our demographic of audience.