The double page spread of Uncut magazine affiliates a considerably cluttered and unorderly layout to mimic and show the relevance and connection with the carefree and rebellious punk/rock genre. A "Rock 'n' Roll" theme is clearly adopted through an analysis of the graphology of the piece and the magazine is enthusiastic to convey the Punk ideologies through the varying aesthetics of the people featured in the images at the top of the page. The biggest and most prominent image is again featured on the right hand side of the page to emit a sense of immediacy upon the reader as their eye falls on the right page whilst turning through the magazine.The mast head, images and captions are the more domineering aspects of the piece - the colours used are bright and the fonts bold to capture the essence of the punchy, daring and boisterous Punk rock genre and ultimately immerse the reader within the wold of Punk rock ideology. In it's original incarnation, the Punk ideology primarily concerned the subjects of rebellion, anti-authoritism, individualism, freedom of speech etc and were often expressed through the music, fashion and art which derived from the genre. Punk rock fashion, as seen in the images at the top of the page, are representative of the unconformative nature of punk rockers and their opposition to the apparent hippie counterculture during the time period. Punk fashion depicts rebellion, aggression and individualism.
The caption "Meanwhile, back in Brooklyn..." sounds like a fictional narrative style which mimics the telling of a story - this could connote that the magazine wants to tell the tale of the development of the Punk rock genre and the evolution of it's artists in an unconventional or rebellious manner to imitate the ideologies of the genre.
Through the Punk rock fashions adopted by the artists featured in the most prominent images at the top of the pages, it is clear that Uncut magazine aspires to appeal to an audience of demographies such as the anti-authority rebels, experimentalists and creatives through the thought provoking and intriguing attire worn, but also pleasure seekers and admiration seekers.
Draw together the analysis of cover, contents and dps indicating how they work together as part of the same magazine - what anchors them for the audience?
ReplyDeleteThe layout of the three pieces are suggestive that the magazine is very controlled/orientated by the ideas and attitudes of the institution that produces it. It affiliates a constant motion of drifting between the demographies of experimentalists/creatives, anti-authority rebels and joiners wishing to be accepted. Consequently, these ideologies are separately conveyed through the front cover, double page spread and contents page. The double page spread's cluttered layout mimics the carefree and rebellious punk/rock genre applying to the anti-authority rebels, the front cover and contents page convey subjects (images of artists) that want to be accepted, not lead - this is reinforced by the ambiguous nature of the grey mid-tone that the pictures are published in.
ReplyDeleteMolly Simcox